RODEO FAME MAGAZINE TEAMS UP WITH ELITE RODEO ATHLETES AS THE OFFICIAL PUBLICATION FOR THEIR INAUGURAL TOUR
FT WORTH, TEXAS; March 1, 2016 – Rodeo Fame Magazine is excited to announce their recent partnership with the Elite Rodeo Athletes (ERA) as the official program and magazine of their upcoming 2016 Premier Tour. To celebrate their inaugural tour every Premier Tour ticket holder will receive a complimentary ERA/RFM official program throughout the regular season. The publication will be the first rodeo program to be filled with exclusive photoshoots and lifestyle stories with all the extra behind the scenes footage fans love to read from cover to cover. RFM estimates that over 100,000 fans will read the publication.
RFM is now offering sponsorship and advertising opportunities in this official program, which will place businesses in front of over 100,000 fans beginning with the first ERA event in Redmond, Oregon, March 25-26th.
“One of ERA’s goals is to pull back the curtain and give fans unprecedented access into the lives and incredible stories of the top rodeo athletes in the world. We believe Rodeo Fame Magainze is the perfect fit to accomplish that goal,” said ERA President and CEO Tony Garritano.
Founded by the athletes themselves, they are anxiously awaiting their first event in Redmond, Oregon March 25-26th. “I am thrilled to be in business with the best rodeo athletes, like Trevor Brazile, Bobby Mote and more,” said 11-time World Champion Barrel Racer, Charmayne James. “Our goal is to provide an additional outlet for the top cowboys and cowgirls to compete and promote the sport with a televised tour that the fans can follow.”
The commitment to the ERA by its athletes goes deep, with 100% of ERA Athletes deciding to focus their schedules around the ERA tour and a vast majority deciding to not attend PRCA rodeos in 2016. Making the ERA Premier Tour where the biggest names in rodeo come to ride.
Four-time World Champion Bareback Rider, Kaycee Feild, expressed his level of dedication by saying, “I’m all in! I’m proud of being part of the ERA and holding stock. I know the future is bright for all of rodeo with the ERA. I stand for what’s right and that’s doing what I can to make the ERA the best!”
Rodeo Fame Magazine will feature all 87 contestants in their glossy magazine with feature stories and exclusive news, along with all our reader’s favorites. “We’re excited to continue to feature the best rodeo athletes in the world and work closely with the ERA as they kick-off their 2016 season,” said RFM editor, April Bach Patterson. “Rodeo Fame Magazine is an innovative magazine focusing on the professional cowboy lifestyle. We are committed in continuing to deliver the inside scoop on the top rodeo athletes, their products, their stories, their styles; and this includes the Elite Rodeo Association.”
Along with featuring ERA athletes and their events, Rodeo Fame Magazine will also be the official program and magazine of the ERA featuring all contestant’s biographies.
The Elite Rodeo Athletes is a “League of Champions” where only the world’s best rodeo athletes and livestock will compete against each other at every tour stop and rodeo. The tour was created with rodeo fans in mind, so they can easily follow their favorite athletes throughout the tour, which will host 15 regular-season events culminating with a 5-day World Championship event in Dallas,November 9-13, 2016 at the American Airlines Center. Fans will be able to watch only the best athletes and animals compete against each other, either in person or by watching the journey on FOX Sports 2.